Ever since the relaunch by Applikation in October 2020, the Annabel Karmel recipe app has been a constant fixture at the top of the iOS and Android charts. Users have commented on the improved functionality of the app, resulting in an average daily user increase of around 112%. Due to the results of the app …
Continue reading “The Relaunched Annabel Karmel App: How Applikation Raised The Game”
Is it better for companies to develop their products in-house or to farm it out to an outside agency? Why? An in-house development team can be a very effective way to develop your mobile product, but it’s also fraught with issues. Once you start your own team you are responsible for all the added …
Don’t worry, we’ve not been taken over by Russian spies. MoSCoW is the method we swear by when developing client projects. A derivative of DSDM Practice, MoSCoW is a great way to ensure products are well scoped, clearly defined and a heirachy of importance identified at the very start of the process. Using this method …
You did it! After all that work the app is ready. Your team is happy, the product looks great and the initial user testing was a success. So now what? Well, not so fast. The app may be ready in your eyes but there is a final hurdle to over come – and its …
Continue reading “App Store Approvals – Navigating the Minefield”
Everyone wants to build the next Facebook. Top tip: Don’t! Building the next big project isn’t something you can do overnight.
